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Social media moderation guidelines

​The following moderation guidelines relate to Alder Hey Children’s Hospital’s main and affiliated social media channels, including: Facebook, Twitter, Instagram, LinkedIn, Google+ and YouTube.

Alder Hey Children’s Hospital and Alder Hey Children’s Charity reserves the right to hide or delete any comments or content deemed inappropriate. In some cases, dependent on frequency, scale or content posted, we reserve the right to ‘ban’ or ‘block’ users from posting to our social media pages.

Inappropriate comments or content may include, but are not limited to:

  • Abusive or hurtful comments
  • Comments that use inappropriate language or hate speech (based on colour, race, nationality, ethnic or national origin, religion, or sexual orientation)
    • Inappropriate language includes: swearing, graphic descriptions of death or illness
  • Off-topic, redundant or repeated comments (this includes the promotion of activities not related to Alder Hey Children’s Hospital)
  • Personal or organisational attacks, threats or defamatory comments
  • Naming individuals linked to legal or clinical enquiries
  • Inappropriate or graphic imagery
  • Comments or imagery that violates the privacy of our patients and their families or our staff
  • Content, comments or imagery that violates copyright or that may be confidential

All opinions expressed on Alder Hey Children’s Hospital and Charity’s social media pages represent the thoughts of the individual commenters, and not those of the hospital or charity.

Information posted on our social media pages should not be considered medical advice, nor is it intended to replace consultation with a qualified health professional. If you have questions about your health, please contact your doctor.

From time to time Alder Hey Children’s Hospital and Charity’s social media pages/profiles may share content from pages/profiles belonging to other individuals or organisations. Shared content is for information or entertainment only, and does not constitute endorsement or agreement with those individuals or organisations.

All links to other websites found on our social media sites are provided as a service to readers, but such linking does not constitute endorsement of those sites by Alder Hey Children’s Hospital and Charity, and as such we are not responsible for the content of external websites.

By submitting content to any Alder Hey Children’s Hospital and Charity’s social media pages (wall posts, comments, tweets, photos, links, reviews etc, but excluding private or direct messages), you understand that this information is publicly available, and that Alder Hey Children’s Hospital and Charity may use this information in internal and external publications and other communications. If you do not wish to have your information published, please either make this clear to us, or preferably do not post that information.

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